Principles of marketing /
Principles of marketing /
Kotler, Philip; Armstrong, Gary
- 10th ed.
- Singapore : Pearson Education (Asia) Pte Ltd, 2004.
- xxix, v.p.: ill.; 27.8 cm.
Includes appendices, references, glossary, and index
9812471553
C 658.8 K84 2004
Includes appendices, references, glossary, and index
9812471553
C 658.8 K84 2004