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Consumer behavior (a practical approach to consumer understanding)

Consumer behavior (a practical approach to consumer understanding) Dr. Pereda, Pedrito Real ; Dr. Pereda, Purisima Pedrialva ; Dr. Arcega, Raymundo P. - Manila: Unlimited Books Library Services & Publishing Inc. 2015 - xvi, 267p.: ill. ; 22.7cm.

includes references

ISBN: 9789719654049

Dewey Class. No.: Fil 658.834 P434 2015

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