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Essentials of marketing management / Pride, William M.; Ferrel, O.C.

Material type: TextTextPublication details: Singapore : Cengage Learning Asia Pte Ltd, 2019. Description: viii, 386 p.: ill.; 25.1 cmISBN: 9789719811244DDC classification: C 658.8 P947 2019
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Eulogio "Amang" Rodriguez Institute of Science and Technology
Nagtahan, Sampaloc, Manila

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