Principles and practices in marketing in the Philippine setting / 
Go, Josiah ; Escareal-Go, Chiqui 
 - Quezon City :  Josiah and Carolina Go Foundation, Inc.,  2017. 
 - xi, 491 p.: ill. ; 25.4cm. 
<br/><br/>includes postscript, list of projects and caselets, references, glossary of terms, appendix, index 
<br/><br/><label>ISBN: </label>9789710596058 
<br/><br/><label>Dewey Class. No.: </label>Fil 658.8 G573 2017