Elements of marketing / 
Alminar-Mutya, Ruby F. 
 - 4th ed. 
 - Mandaluyong City :  National Book Store,  2007. 
 - xviii, 305 p. ; 22.2cm. 
<br/><br/>includes bibliography 
<br/><br/><label>ISBN: </label>9710867415 
<br/><br/><label>Dewey Class. No.: </label>Fil 658.8 M88 2007