000 00550nam a2200169Ia 4500
003 EaristPH
008 240523s2021 xx 000 0 und d
020 _a9789813133365
040 _cEARIST LIBRARY
082 _aC 658.8 K87 2021
245 0 _aPrinciples of marketing /
_cKotler, Philip; Armstrong, Gary; Opresnik, Marc Oliver
250 _a18th ed.
260 _aSingapore :
_bPearson Education South Asia Pte Ltd,
_c2021.
300 _a728 p.: ill.; 27.2 cm.
504 _aIncludes appendices, glossary, references, and index
942 _2ddc
_cBK
999 _c6016
_d6016