000 | 00550nam a2200169Ia 4500 | ||
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003 | EaristPH | ||
008 | 240523s2021 xx 000 0 und d | ||
020 | _a9789813133365 | ||
040 | _cEARIST LIBRARY | ||
082 | _aC 658.8 K87 2021 | ||
245 | 0 |
_aPrinciples of marketing / _cKotler, Philip; Armstrong, Gary; Opresnik, Marc Oliver |
|
250 | _a18th ed. | ||
260 |
_aSingapore : _bPearson Education South Asia Pte Ltd, _c2021. |
||
300 | _a728 p.: ill.; 27.2 cm. | ||
504 | _aIncludes appendices, glossary, references, and index | ||
942 |
_2ddc _cBK |
||
999 |
_c6016 _d6016 |