000 00500nam a2200169Ia 4500
003 EaristPH
008 240523s2001 xx 000 0 und d
020 _a0071188584
040 _cEARIST LIBRARY
082 _aC 658.8 P478 2001
245 0 _aMarketing management :
_bknowledge and skills /
_cPeter, J. Paul; Donnelly, James H. Jr.
250 _a6th ed.
260 _aNew York :
_bIrwin/McGraw-Hill,
_c2001.
300 _axx, 876 p.: ill.; 23.5 cm.
504 _aIncludes indeces
942 _2ddc
_cBK
999 _c6023
_d6023