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Marketing : an introduction /

Marketing : an introduction / Armstrong, Gary; Kotler, Philip - 6th ed. - New Jersey : Pearson Education Inc, 2003. - xxvi, v.p.: ill.; 25.2 cm.

Includes appendices, notes, video cases, glossary, and index

ISBN: 9812470891

Dewey Class. No.: C 658.8 Ar5 2003

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