Marketing : an introduction / Armstrong, Gary; Kotler, Philip
Material type: TextPublication details: New Jersey : Pearson Education Inc, 2003. Edition: 6th edDescription: xxvi, v.p.: ill.; 25.2 cmISBN: 9812470891DDC classification: C 658.8 Ar5 2003Item type | Current library | Call number | Status | Date due | Barcode |
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BOOKS | Manila Campus Library | C 658.8 Ar5 2003 (Browse shelf(Opens below)) | Available | 004355 |
Includes appendices, notes, video cases, glossary, and index
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