Principles of marketing / Kotler, Philip; Armstrong, Gary; Opresnik, Marc Oliver
Material type:
TextPublication details: Singapore : Pearson Education South Asia Pte Ltd, 2021. Edition: 18th edDescription: 728 p.: ill.; 27.2 cmISBN: 9789813133365DDC classification: C 658.8 K87 2021
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| BOOKS | Manila Campus Library | C 658.8 K87 2021 (Browse shelf(Opens below)) | Available | 014574 |
Includes appendices, glossary, references, and index
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