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Results of search for 'Provider:Irwin/McGraw-Hill,'
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Advertising and promotion : an integrated marketing communications perspective /
Belch, George E.; Belch, Michael A.
Edition:
5th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New York :
Irwin/McGraw-Hill,
2001
Availability:
Items available for loan:
Manila Campus Library
(1)
Call number:
C 659.1 B41 2001
.
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Marketing management : knowledge and skills /
Peter, J. Paul; Donnelly, James H. Jr.
Edition:
6th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New York :
Irwin/McGraw-Hill,
2001
Availability:
Items available for loan:
Manila Campus Library
(1)
Call number:
C 658.8 P478 2001
.
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